Resume

EDUCATION

Master of Professional Studies – Branding & Integrated Communications

City College of New York (CUNY), June 2016

Bachelor of Arts in Journalism – Broadcast Major

University of Missouri School of Journalism, May 2010

WORK EXPERIENCE

Supervising Multimedia Producer

MLB Advanced Media, New York, NY

February 2013-February 2019

Promoted to supervisory role in 2015 and grew to lead staff of multimedia editors and producers in fast-paced, dynamic newsroom environment while helping foster and develop new seasonal hires. Collaborated across multiple team concentrations to boost baseball’s digital content engagement by more than 25% from 2017 to 2018 thanks to improvements in four key areas:

  • Content Strategy: Contributed to data-based strategic improvements for short and long-form video impressions based on social trends, viewership patterns, and audience analysis.
    • Paired sponsored and editorial video content with written stories and mobile platform portals; expanded MLB content on YouTube and other social channels.
  • Creative ideation: Worked with editors and designers to create branded and editorial content under tight deadlines.
    • Coordinated with graphics, editors, and publishing departments to ensure completion and delivery of high-priority sponsored and branded content for clients such as YouTube, USAA, AT&T, Amazon Web Services, Budweiser, and Maytag
  • Distribution: Matched creative client sponsorship goals through unique content creation and maximized existing assets across multiple platforms (digital, social, broadcast).
    • Collaborated directly with production team responsible for successfully increasing baseball gamenight content output
  • Optimization: Implemented key improvements on content strategy projects by closely monitoring improvement suggestions and leveraging team member strengths
    • Supervised crew of 15-20 editors and producers on MLB gamenights, finishing all elements of digital post-production.

Freelance Producer/Editor (2014-present); Broadcast Production Assistant (Sept. 2011-Feb. 2013)

New York Football Giants, East Rutherford, NJ

  • Recorded, edited, and produced Giants video elements for multiple platforms including web, cable, and broadcast viewers.
  • Operated XDCAM tape decks during live studio show recording of “Wednesday Press Conference Live”, “Big Blue Hits”, and select “Opening Drive Live” pre-tape shows.
  • Assisted with graphics production and fact-checking for My9 Giants Postgame Show.
  • Coordinated publishing of video content to Giants.com and Verizon Fios on-demand applications.
  • Worked with Giants Media Relations to quickly and accurately gather and transcribe locker room and one-on-one interviews.
  • Assembled high-definition “b-roll” and soundbite clips for use on web and in live-to-tape Giants programming.
  • Contributed to Giants game-day broadcast and marketing operations during 2011-12 home games at Metlife Stadium.

Social Media Assistant

2012 Phillips 66 Big 12 Men’s Basketball Championship, Kansas City, MO

March 6-11, 2012

  • Responsible for maintaining and managing the league’s Facebook and Twitter accounts for coverage of the Men’s Championship.
  • Coordinated fan-oriented marketing and promotional updates.
  • Added unique content to Big 12 social media outlets to enhance fan experience.

Digital Media Assistant

Big 12 Conference, Irving, TX.

July 2010-June 2011

  • Shot, edited, co-anchored, and managed all technical operations for the “Big 12 Report,” a weekly video feature for the official website of the Big 12 Conference, Big12Sports.com.
  • Created graphics and unique visual elements for use in video projects through Adobe Creative Suite, FinalCut Pro, and After Effects.
  • Assisted with video production for all conference championships, media events, and promotions.
  • Improved conference use of social media outlets such as Twitter and Facebook.
  • Expanded conference video archive of memorable events, such as basketball championships, bowl games, and national championships in Olympic sports.

 

General Assignment Reporter, Sports Reporter/Producer, photographer, live truck operator, and production assistant:

KOMU-TV8, Columbia-Jefferson City, MO.

May 2009-May 2010

  • Produced and reported high school and collegiate sports stories for air on nightly sportscast and weekly KOMU Sports Show.
  • Reported on breaking and in-depth local news stories for air on nightly news.
  • Operated ENG truck, set up live shots for morning and evening newscasts, coordinated with producers and reporters on location and shot style.
  • Edited, resized, and rendered video from Newschannel for use in morning and evening newscasts.
  • Operated teleprompter and assisted in newscast operations.

Honors & Volunteer Activities

  • National Association of Sports Public Address Announcers: 2005-2006 High School Announcer of the Year, New Jersey.
  • Van Cortlandt Track Club
  • New York Road Runners